It's spring so now is the perfect time to start planning a spring marketing campaign. We are all over winter and spring is in the air, so now is a great time to create a versatile marketing strategy shows people you are embracing the season!
Social Campaign
Social media is an incredibly effective platform for marketing, and it’s absolutely free to build a strong social media presence.
If you don’t have a social media presence yet, create one! Think of a photo you can use for your profile image or cover photo; something that is seasonal and relevant to your business. It can be a photo of your location, your employees, a recent event that you held, or your business in action.
If you do have social media accounts, think of a hashtag (#hashtag) or a theme that you can create content about on a weekly basis. Use catchy, recognizable seasonal words and phrases like ‘Spring has sprung’, ‘September sale,’ ‘Spring into summer,’ etc. to form your own unique hashtag or catchphrase. Then, use it to caption all posts relating to the spring season. Remember, repetition is effective!
Spruce Up Your Website
If you’ve recently rebranded or any information on your site is out of date, it’s time to consider an update.
Small design changes and updates don't cost the earth and will draw more visitors to your website - think of your website as a shop window display - would you go into a shop that never changed their window display?
Spending money to ensure your website is up to date and interesting is a necessary investment in the future of your business.
Advertise Locally
A new season usually means all sorts of new local activities and sporting events. Check out the cost of sponsoring or advertising at one or more of these activities or events. Many local prospective clients/customers will see your presence and this should lead to some new business - get your website address out there!
You may even consider looking into sponsoring a sports team - a great way to get your business name out in the community and get people talking.
Spring is the time to get your business blossoming.
A
great way to improve your link popularity which is directly
related to your search engine ranking, is to take advantage
of our FREE classified advertisement offer. We have "classifieds"
on our four town websites SEE BELOW >>>>
They receive an enormous amount of visitors and are
extremely well ranked in the top search engines - if you're
not there you're missing out !! All you have to do is forward
us 25 words about your business - a breeze surely!! Your
classified advertisement will be linked to your website
and can also have an email link on it if requested.
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